Data is raining down on Australia, and leading technology firms are creating market ready apps for when the new Consumer Data Right comes into law.
The big city institutions are throwing loads of resources at cranking out new consumer focused app's that empower personal data. But what about the little guys?
ID Exchange wanted to bring the power of personal data and private sharing to communities in regional Australia - that don't always have the technical resources of the big end of town.
Thus ID Exchange in association with digi.me and Alibaba Cloud created the digi.spark Hackathon as part of the 2018 Spark Festival.
Our role was to create a buzz around the Hackathon that would impress ID Exchange’s clients and sponsors and most importantly entice Australia’s brightest developers and innovators to register for the hackathon.
White Space Concepts took the regional development brief and created the ‘data is raining down on NSW’ idea.
We created the marketing materials, including copywriting, design, Eventbrite registration page, social ads, pull up banners, flyers, ads and posters.
We even assisted with event management, organising the UTS venue, catering, registrations prizes and tech.
As a result, we attracted 20 developers, 30 clients and sponsors, and international guest judges to participate in our hackathon.
Over the course of weekend the exhausted developers in the digi.spark hackathon delivered regional NSW outstanding three ideas using the innovative tech of the digi.me platform, SISS data API and Alibaba cloud platform.